Acco - Spirax: Integrated Campaign Case Study - Windsorborn

Acco – Stabilo

Be Outstanding. Like a Stablio.

To revive the Stablio brand by developing a new and engaging brand campaign featuring the iconic Stabilo Boss highlighter and other key products from the Stabilo range during the 2018 back-to-school period.

We designed a flamboyant campaign to empower children to be the best they possibly can be at school in 2018, by taking on the key attributes of the Stabilo product range; outstanding, bold and creative.

The simple yet striking campaign is currently running in mediums such as: large format OOH, print and digital. Plus the ‘Be Outstanding’ posters will feature at the Stabilo sponsored ‘Colour Run’ events in Australia and New Zealand.


Facebook Video Ads
OOH – Bus Supersides
OOH – Train Posters

“The campaign caused an uplift in brand recognition in the Australian market which is an amazing result for us”

Adam Coey, Brand Manager, ACCO

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