Victoria’s Container Deposit Scheme with VicReturn and Circulatory Economy Systems

How we saved 250 million containers from landfill

Industry
SaaS
Category
Paid Media / SEO
The results
250m
Containers recycled
3m
Victorians reached
Our client
Their challenge
Our solution
Our services

Victoria’s Container Deposit Scheme (CDS Vic) is an initiative introduced by the Victorian Government to provide cleaner streams of recycling for the state.

The Container Deposit Scheme offers a 10-cent refund to Victorians for every eligible drink container they return and recycle through the scheme, aiming to incentivise recycling and reduce landfill waste.

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Film - Ongoing

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